Amazon’s About You page goes viral for what it guesses about shoppers
The profile is built from purchases, searches and Alexa chats, and shoppers can edit it. On Threads, users are now posting what their Amazon About You page says about them.
Via TNW | Amazon
Amazon’s “About You” page has become a social media hit, for the things it says about shoppers. One user on Threads found that Amazon had concluded she “has flat buttocks”, Business Insider reported on Tuesday. Her post set off a wave of others sharing their own profiles.
About You lists the details Amazon has drawn from each customer’s activity to shape product recommendations. Shoppers can open it, see what Amazon has inferred, and edit or remove each item.
What Amazon…
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