iFi launches UP Travel Max Bluetooth adaptor for $129
iFi has introduced the UP Travel Max, a Bluetooth adaptor for 3.5mm audio jacks, enabling wireless connectivity for older devices, in-flight entertainment systems, and car stereos. The device is available for preorder at $129 and begins shipping at the end of November.
Editor, Lazyfounder

A Bluetooth adaptor for wired audio systems
iFi has released the UP Travel Max, a Bluetooth adaptor designed for audio systems with 3.5mm jacks. The device enables wireless connectivity for older gadgets like iPods, in-flight entertainment systems, and car stereos, addressing a gap in legacy audio setups.
Features and availability
The UP Travel Max supports LDAC and aptX Lossless playback, offering high-quality audio transmission. It can both receive and transmit audio, depending on the mode selected. The device has a built-in DAC derived from other iFi products and a 10-hour battery life.
Preorders for the UP Travel Max are open at $129 / £129, with sales beginning at the end of November.
Competitors and use cases
The adaptor competes with products like the Twelve South AirFly View, which launched just a day earlier, and headphones with built-in retransmission functions, such as the Bowers & Wilkins Pi8, Jabra Elite 10 Gen 2, and LG Tone Free T90S. These alternatives offer wireless audio from analog or digital sources but may not match the UP Travel Max’s versatility for specific use cases, such as in-flight entertainment or car audio.
According to TechRadar, airlines often provide basic wired earbuds for in-flight systems, making the UP Travel Max a potential upgrade for travelers who prefer using their own wireless headphones.
What this means
Lazyfounder analysis — our interpretation, not reported fact.
The UP Travel Max fills a niche for users who rely on wired audio systems but want wireless convenience. For founders and operators in consumer electronics, this launch signals ongoing demand for hybrid solutions that bridge older and newer technologies. The product’s dual-mode functionality—transmitting and receiving audio—could inspire similar adaptors for other legacy devices, especially in markets where in-flight entertainment systems and car stereos still rely on 3.5mm jacks.
Related on Lazyfounder
Sources
- TechRadar · 2026-10-29
This tiny cheap iFi gadget gives your old iPod Bluetooth support, sends the in-flight movie to your wireless headphones and lets you use your over-ears in the car
This story is an original summary drafted with AI by Lazyfounder from the reporting listed above and checked by automated validation. Facts are attributed to their original publishers; sections marked as analysis are Lazyfounder's. Where a source is in another language, facts were machine-translated and quotations are reported, not reproduced. Read the original coverage via the links, and see our AI policy and corrections policy.
About the author
Editor, Lazyfounder
Tarun Mottlia edits LazyFounders, covering Indian startups, funding rounds, AI and product launches. Every story on the site is AI-assisted and checked against its cited sources before publication.
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