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Ads in Chatbots Have Arrived. Here’s What’s Working—and What’s Not

As Anthropic maintains its vow to keep ads out of Claude, the rest of the AI chatbot industry is racing to win over advertisers without antagonizing users.

By WIRED

Excerpt shared by Lazyfounder

·Excerpt
Ads in Chatbots Have Arrived. Here’s What’s Working—and What’s Not
Image: WIRED

Anthropic is holding firm on the pledge made in its Super Bowl commercial this year to keep Claude ad-free. The company’s recent IPO filing didn’t even mention the possibility of selling ads to make money from the AI chatbot. It’s easy to maintain the high ground with about $112 billion in investor cash.

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