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Why Gramiyaa Acted As A Supermarket To Ace Quick Commerce

Quick commerce has become Gramiyaa's largest revenue channel, contributing 35% of its business, despite high platform commissions, ads, loss

By Inc42 Media

Excerpt shared by Lazyfounder

·Excerpt
Why Gramiyaa Acted As A Supermarket To Ace Quick Commerce
Image: Inc42

It would be naive to think that getting listed on quick commerce platforms is half the battle won. If anything, that’s where the real battle begins. Building sales velocity, keeping products in stock, managing sky-high platform costs, and, believe it or not, we have barely peered into the abyss. Gramiyaa, a premium cold-pressed edible oil brand, learnt this the hard way…

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