Walmart’s CEO rules out personalised pricing, including by its AI assistant
Walmart CEO John Furner has ruled out personalised pricing, saying a shopper’s income or shopping history will never set their price. The pledge also covers its AI assistant Sparky.
Via TNW | Fintech-ecommerce
Walmart will not use a shopper’s income, shopping history or urgency to charge them more, chief executive John Furner said in a letter to customers posted on 25 September. The pledge also covers Sparky, the retailer’s AI shopping assistant.
“I want to tell you where we stand: We price the product, not the person,” Furner wrote.
The letter comes as Walmart rolls out digital shelf labels, which let stores change prices from a central system. Roughly 2,300 Walmart US locations…
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