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TNW | Investors-funding

Siena raises $17M Series A to build AI agents for consumer brands

York IE led the round in the New York startup, which was founded by Romanians Andrei Negrau and Lisa Popovici.

Tarun Mottlia

Via TNW | Investors-funding

·Excerpt
Siena raises $17M Series A to build AI agents for consumer brands
Image: Credit: Siena

Siena, a New York-based startup that develops AI agents for consumer brands, has raised $17 million in its Series A round, with York IE as the lead investor. The new capital raised brings the company’s total funding to $29.7 million.

Moreover, Joyance Ventures took part in the round as a new investor, and the existing investors, Aglaé Ventures, Sierra Ventures, and the Super Angel Fund, also did so.

Siena was founded by Andrei Negrau, the company’s chief executive, and Lisa…

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