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San Diego Sues AppLovin Over Explicit Ads Shown to Kids’ Devices

San Diego Sues AppLovin Over Explicit Ads Shown to Kids’ Devices

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San Diego Sues AppLovin Over Explicit Ads Shown to Kids’ Devices
Image: San Diego Sues AppLovin Over Explicit Ads Shown to Kids’ Devices

(Bloomberg) -- San Diego County has filed a lawsuit against mobile advertising technology company AppLovin Corp., alleging that it bypassed parental controls to serve ads for adult dating services, alcohol, vaping and graphic sexual content in games played by children. AppLovin, which helps developers find users and sell advertising in their apps, collected sensitive data from children’s devices even when parental controls and ad-tracking opt-outs were enabled, according to the complaint. This included “information precise enough to pinpoint where kids…

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