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TNW | Augmented-reality

Robert Downey Jr. joins Snap’s SPECS as honorary customer experience chief

The actor who played Tony Stark will help shape apps, content and hardware for Snap’s augmented reality glasses. His first project, a series of test episodes, is already out.

Tarun Mottlia

Via TNW | Augmented-reality

·Excerpt
Robert Downey Jr. joins Snap’s SPECS as honorary customer experience chief
Image: Robert Downey Jr. is SPECS’ new honorary chief customer experience officer.

Robert Downey Jr. is SPECS’ new honorary chief customer experience officer.

Credit: Snap Inc.

Robert Downey Jr. has joined SPECS, Snap’s augmented reality glasses business, as its honorary chief customer experience officer, Snap announced. His job is to show people what the see-through glasses can do.

SPECS runs as Specs Inc., a wholly owned Snap subsidiary. Its glasses put digital content into the world around the wearer, controlled by hand and voice. Snap did not disclose the terms of the…

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