Reliance enters ready-to-drink dairy category with flavoured Milk at ₹20, to compete with Amul, ITC, Mother Diary

Reliance Consumer Products has now launched Joyland flavoured milk in Tamil Nadu, priced at just ₹20. Claiming to be made with authentic dairy ingredients, the company has now forayed into the growing ready-to-drink dairy market, ready to compete with brands like ITC, Amul, Mother Diary, Nandini and more who already have a foothold in the market.

Reliance launches Joyland flavoured milk at ₹20

Joyland flavoured milk will be available in multiple flavours such as strawberry, vanilla and pistachio. On Wednesday…