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TNW | Meta

Meta launches Muse for small businesses, linking its AI agent to Shopify

The agent can now work with business owners’ ad accounts, shops and books, but needs approval before it acts.

Tarun Mottlia

Via TNW | Meta

·Excerpt
Meta launches Muse for small businesses, linking its AI agent to Shopify
Image: Muse for Small Business connects to tools such as Shopify, Slack and QuickBooks

Meta is bringing its Muse AI agent to small businesses, letting owners connect it to the software they already use to run their companies, the company announced today.

The new version, Muse for Small Business, works with Shopify, Stripe, Canva and Intuit’s QuickBooks, among others.

The agent can also read analytics from Instagram business accounts and Facebook Pages, and work with Meta ad accounts.

It also plugs into work apps such as Slack, Zoom, Notion, Figma and Dropbox, and owners…

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