Localization is the missing test for voice AI

The Voice AI Agents market is growing exponentially. The industry is projected to grow from $2.4 billion in 2024 to $47.5 billion by 2034, while Gartner predicts that by 2028, 70% of customer service journeys will begin with a conversational AI interface.

For global brands, the appeal is obvious. Voice AI offers the potential to deliver consistent, scalable customer support across markets, languages and time zones.

But there is a risk that voice AI will face the same issue faced…