Krispy Kreme celebrates National Coffee Day with coffee doughnut and free coffee

Krispy Kreme is celebrating National Coffee Day with a limited-edition coffee-flavored doughnut and a slate of promotions, including discounted dozens and free coffee. The offers are valid only on September 29, 2026, at participating locations.

National Coffee Day Promotions

Krispy Kreme is marking National Coffee Day, celebrated on September 29, 2026, with a lineup of promotions, including a limited-edition product and discounts. According to Mashable, the company is introducing an Original Glazed Coffee Flavored Doughnut, available only through the end of the day.

Alongside the new flavor, Krispy Kreme is offering a second dozen doughnuts for $5 with the purchase of any full-priced dozen. The deal applies to either the new coffee-flavored doughnuts or the classic Original Glazed variety. Customers can redeem up to two $5 dozens per guest at participating locations, including drive-thrus.

For online or app-based orders, a promo code (COFFEE) is required to unlock the $5 dozen deal. The offer is limited to one per order and is available while supplies last.

Free Coffee Offer

In addition to the doughnut deals, Krispy Kreme is enticing coffee lovers with a free small or medium hot or iced coffee with any purchase on National Coffee Day. According to Mashable, the offer is limited to one free drink per guest and is available in-store or via drive-thru.

What this means

Lazyfounder analysis — our interpretation, not reported fact.

Krispy Kreme’s National Coffee Day promotions are a smart play for driving foot traffic and digital engagement. By tying a limited-edition product to a widely recognized holiday, the company creates urgency and novelty, encouraging customers to visit stores or place orders through its app. The $5 dozen deal, while requiring a full-priced purchase, effectively increases the average order value—something founders can learn from when designing bundled offers. The free coffee incentive also targets impulse buyers, which could boost sales of higher-margin items. For startups, this is a reminder that seasonal promotions can be a cost-effective way to test new products and drive short-term revenue without long-term commitments.

Key takeaways

• Krispy Kreme’s Original Glazed Coffee Flavored Doughnut is available only through September 29, 2026.
• The $5 dozen deal requires a promo code (COFFEE) for online or app orders.
• Customers can redeem up to two $5 dozens per guest at participating locations.
• A free small or medium coffee is offered with any purchase on National Coffee Day, limited to one per guest.

FAQ

What is the Original Glazed Coffee Flavored Doughnut?

It is a limited-edition doughnut flavored to taste like Krispy Kreme’s Original Glazed doughnut combined with coffee. It is available only on September 29, 2026.

How do I get the $5 dozen deal?

Purchase any full-priced dozen doughnuts and you can buy a second dozen for $5. For online or app orders, use the promo code COFFEE. Up to two $5 dozens can be redeemed per guest.

Is the free coffee offer really free?

Yes, Krispy Kreme is offering a free small or medium hot or iced coffee with any purchase on National Coffee Day. The offer is limited to one per guest.

Can I use these promotions online?

Yes, but the $5 dozen deal requires the promo code COFFEE for online or app orders. The free coffee offer is available only in-store or via drive-thru.

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