From ₹10 crore seed funding to 17x sales growth: How a 16-year-old founder sold 1 unit every 2 minutes | Startup story

The beauty and personal care product market in India continues to grow. While it is dominated by legacy players, several India-born brands are now grabbing attention with their innovation and India-centric products. A new entrant in the market is SAMMMM, a fast-growing self-care brand, launched in June 2025.16-year-old's start-up ideaThe beauty brand was founded by 16-year-old Samara Roy, who told Livemint that she turned her teenage struggles with identity and belonging into the driving force behind SAMMMM.Roy’s journey began at…