Forrester: AI to claim 20% of business tech spend by 2027, but most CIOs will miss ROI targets
Forrester’s State of AI Survey 2026 projects that AI will account for 20% of all business technology spending by 2027, even as over half of CIOs anticipate missing their ROI targets. The findings underscore the growing scrutiny on AI investments and the challenges in linking them to financial outcomes.
Editor, Lazyfounder

TABLE OF CONTENTS
KEY HIGHLIGHTS
- AI is projected to account for 20% of all business technology spend in 2027.
- Over 50% of CIOs expect to miss their AI ROI targets in 2027.
- Only 22% of AI decision-makers reported a positive impact on earnings in the last year.
- 45% of CIOs consider AI rollouts successful only if ROI is achieved within one year.
- 53% of tech leaders expect budget increases above inflation next year.
- Open-weight models like Gemma, Llama, and Qwen are gaining traction for cost-sensitive enterprise use cases.
Spending surge, ROI struggles
According to Forrester’s State of AI Survey 2026, AI is on track to represent a fifth of all business technology spending in 2027. However, more than half of CIOs surveyed expect to fall short of their AI ROI targets within the same timeframe.
The survey also reveals that only 22% of AI decision-makers reported a positive impact on earnings over the past year. Nearly half (45%) of CIOs consider AI rollouts successful only if they achieve ROI within one year, reflecting growing pressure to justify expenditures.
Tech leaders are preparing for continued cost increases: 53% expect their budgets to rise above inflation next year, signaling that AI adoption remains a financial priority despite uncertain returns.
Cost sensitivity drives shift to open-weight models
Forrester’s research indicates that enterprises are increasingly turning to open-weight models like Gemma, Llama, and Qwen to manage AI costs. These models are gaining traction for use cases where budget constraints make proprietary solutions less viable.
The survey highlights a broader trend of cost optimization, with businesses seeking alternatives to expensive, consumption-based AI pricing models. This shift mirrors the challenges faced by companies like Uber, where uncontrolled AI spending led to rapid budget depletion, as previously reported by LazyFounder.
Quantum computing remains a niche focus
Despite speculation about breakthroughs, 87% of businesses familiar with quantum computing have not allocated any resources to it. Forrester’s data suggests that near-term advancements are unlikely to move the needle for most enterprises, leaving AI as the dominant focus for now.
Why AI spending is under scrutiny
The pressure to demonstrate ROI from AI investments aligns with earlier reporting on Uber’s AI budget crisis, where rapid spending outpaced planned allocations. Founders and operators are now grappling with the need for measurable outcomes, as the gap between spending and earnings impact widens.
This trend also reflects broader questions about AI training and deployment, similar to findings from a UK study where leaders overstated their AI knowledge. The lack of transparency in AI’s financial benefits is prompting a reassessment of how companies allocate resources.
What this means
Lazyfounder analysis — our interpretation, not reported fact.
Forrester’s survey confirms what many founders and operators already suspect: AI is consuming an outsized share of tech budgets, but the financial returns are not keeping pace. The emphasis on one-year ROI windows suggests that patience for experimental AI projects is wearing thin, particularly for startups competing for limited capital. The rise of open-weight models is a direct response to this pressure, offering a path to reduce costs without abandoning AI altogether. However, the data also serves as a warning—without clearer links between AI spending and earnings, even well-funded projects could face cuts or delays.
Key takeaways
- CIOs and tech leaders are under pressure to demonstrate quick ROI from AI investments, with many setting a one-year timeline for success. This urgency may force more rigorous cost-benefit analysis before scaling AI projects.
- The shift toward open-weight models reflects a broader trend of cost optimization in enterprise AI, offering founders and operators alternatives to expensive proprietary solutions.
- The gap between AI spending and measurable financial outcomes highlights the need for clearer metrics and accountability in AI deployments, particularly for startups competing for limited budgets.
Related on Lazyfounder
Sources
- TechRadar · 2026-10-22
AI isn't having much of an effect on company profits — which is putting more scrutiny on why bosses should pay for it
This story is an original summary drafted with AI by Lazyfounder from the reporting listed above and checked by automated validation. Facts are attributed to their original publishers; sections marked as analysis are Lazyfounder's. Where a source is in another language, facts were machine-translated and quotations are reported, not reproduced. Read the original coverage via the links, and see our AI policy and corrections policy.
About the author
Editor, Lazyfounder
Tarun Mottlia edits LazyFounders, covering Indian startups, funding rounds, AI and product launches. Every story on the site is AI-assisted and checked against its cited sources before publication.
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