Ecommerce firms sell goods worth Rs 24k Cr in first two days of festive sales: Redseer
Ecommerce firms are estimated to have sold goods worth around Rs 24,000 crore in the first two days of the festive season sale, driven by growth in order volumes, with mobile phones accounting for the biggest share in value terms, according to consultancy firm Redseer Strategy Consultants.
Via YourStory
The consultancy firm estimated that shoppers placed about 8-9 crore orders across all platforms, including Amazon, Flipkart, Meesho, Ajio and many other marketplaces.
Redseer Strategy Consultants, Associate Partner, Nikhil Dalal told PTI that the first two days pointed to India's festive e-commerce basket getting wider. The growth is being led by order volumes, with consumers spreading spend beyond mobiles into fashion, electronics and appliances as well.
"Value fashion stood out, as shoppers from Tier 2 and smaller towns bought festive…
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