ChatGPT now sends 95.1% of AI referral traffic to websites, BrightEdge says
ChatGPT sent 95.1% of AI referral traffic to websites in August, BrightEdge data shows. Its referrals doubled this year, while Claude and Perplexity fell.
Via TNW | Openai

ChatGPT sent 95.1% of the traffic that AI chatbots referred to websites in August, its highest share this year, according to new data from BrightEdge. The search marketing company said referral traffic from ChatGPT grew 101% between January and August.
Gemini came second in August with 2.4%, BrightEdge said. Perplexity had 1.1% and Claude 0.8%. ChatGPT sent about 22 times as much traffic as the three combined.
A strong August
ChatGPT’s referral traffic rose 36% in August alone, its biggest…
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