Apollo debuts AI app builder, intelligence layer and signal-based outreach system

Apollo debuts AI app builder, intelligence layer and signal-based outreach system

Sales software company Apollo today unveiled a set of artificial intelligence products designed to move more of a revenue team’s daily work onto one platform.

The launch goes after a problem Apollo describes as tool sprawl. Most sales organizations assembled their software one product at a time, often ending up with a different vendor for prospecting than for enrichment or outreach. According to the company, AI has made that…