Anthropic’s IPO filing reveals its strategy for keeping enterprise customers hooked

Anthropic is building the same kind of cross-product ecosystem that helped make tech companies like Amazon and Uber enormously sticky, and its S-1 suggests the strategy is working. More than half of customers spending at least $100,000 annually now use both the Claude platform and a first-party app like Claude Code or Cowork, up from about 30% at the end of last year.

“The speed and depth of our enterprise customer adoption are powerful evidence of Claude’s position at the…