Ahmedabad couple grows ₹3,000 into ₹6 lakh/month car-based coco business

How the business started

In July 2025, Darshan and Shruti Zinzuvadiya began The Coco Station in Ahmedabad with an initial investment of ₹2,000 to ₹3,000. The couple, who funded the venture through their own earnings, started by selling cold coco and cold coffee from the trunk of their car during late-night hours (9 PM to midnight).

Darshan, a software engineer, continued his job while Shruti, who holds an MBA in finance, quit her job to focus on the business full-time. Initially, they sold around 14 bottles a day, generating ₹1,120 in revenue within minutes of opening their stall.

Growth and revenue milestones

Within a year, The Coco Station scaled to selling 150 bottles daily, with daily sales reaching approximately ₹20,000. This translates to a monthly revenue of nearly ₹6 lakh. To date, the couple has sold around 30,000 bottles, accumulating over ₹36 lakh in total revenue.

A notable spike occurred during Navratri, when they sold 7,500 bottles in nine days. Despite the growth, monthly operating expenses remain between ₹1.5 lakh and ₹2 lakh, as reported by Mint.

Challenges and operations

The founders described their journey as harder than anticipated. According to Shruti Zinzuvadiya, the couple prepares all ingredients and equipment in the morning, including cleaning and mixing, to ensure smooth operations during their late-night shifts.

Shruti also emphasized the emotional rewards of building something independently, stating that every sale and customer interaction reinforced her commitment to the business.

What this means

Lazyfounder analysis — our interpretation, not reported fact.

The Coco Station demonstrates how a minimal-capital, asset-light model can scale quickly in India’s food and beverage sector. For founders and operators, this story underscores the viability of starting small—even from a car trunk—and leveraging high-demand, low-overhead products to achieve rapid revenue growth. The decision to operate during late-night hours also highlights the potential of untapped consumer time slots in urban markets. While the model is replicable, its success relies on execution, locality, and the ability to balance a side hustle with existing commitments, as seen with Darshan continuing his software engineering job.

Key takeaways

• Bootstrapped startups can achieve ₹6 lakh/month revenue with minimal initial capital (₹3,000), proving scalability in asset-light models.
• Late-night retail models can fill gaps in urban consumer demand, offering an alternative to traditional storefronts.
• High-margin, low-complexity products like cold beverages can drive rapid sales growth with minimal overhead.
• Founders can test business viability while maintaining other income sources, reducing financial risk.

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